Erwin Korst is a fitness industry leader and entrepreneur with 30+ years of experience building, scaling, and transforming fitness businesses. He has held senior commercial leadership roles at major fitness operators like HealthCity and SportCity, global fitness brands like Les Mills, and technology companies Xplor and Funxtion. As a founder and owner of his own boutique fitness club, he knows firsthand what it takes to build a business from the ground up—and what operators need to succeed. Now based in Boston as SVP Global Enterprise Sales at Sport Alliance, Erwin is leading the company’s expansion across the US and international markets. He brings a proven track record of growth, deep industry expertise, and a powerful global network, with one clear mission: help fitness operators take control, scale faster, and build stronger businesses.