CSO, ABC Fitness
Chairman + Founder, Sweatworks

Mohammed Iqbal

Mohammed Iqbal is a global business leader, strategist, and entrepreneur at the intersection of fitness, wellness, and technology. For more than a decade, he has helped shape how some of the industry’s most influential brands approach growth, innovation, technology, and transformation. He is a trusted advisor to executives, boards, investors, and operators, bringing together strategic insight, deep industry expertise, and a track record of turning ambitious ideas into lasting business impact. As Founder & Chairman of SweatWorks, Mohammed has grown the company from a boutique product design studio into one of the fitness and wellness industry’s most respected innovation partners. Under his leadership, SweatWorks has worked with leading global brands to develop category-defining products and connected experiences that redefine how people engage with health and wellness. Mohammed also advises organizations on growth strategy, technology adoption, operational scaling, and M&A, drawing on his experience building and scaling businesses at the convergence of fitness and technology. Mohammed also serves as Chief Strategy Officer at ABC Fitness, where he drives enterprise growth through M&A strategy, strategic partnerships, innovation, and professional services. He works closely with the CEO, President, executive team, and board to identify market opportunities, execute high-impact acquisitions, and build partnerships that strengthen ABC’s position as a global leader in fitness technology. As a member of ABC’s AI Council, he also helps shape the company’s approach to artificial intelligence and its application across products, operations, and customer engagement. Mohammed’s work and perspectives have been featured in Inc., Entrepreneur, Forbes, Men’s Health, Washingtonian, Athletech News, and Fitt Insider.

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