Rick Jones is the Senior Director of Technology Innovation & Implementation at Gold's Gym, where he leads technology transformation initiatives focused on member experience, operational excellence, and franchise growth. With more than two decades of experience across club operations, fitness technology, SaaS platforms, and product leadership, Rick has held leadership roles with Gold's Gym, Hapana, and Jonas Fitness. He specializes in enterprise technology strategy, platform modernization, and digital transformation initiatives that help fitness organizations evolve while maintaining operational excellence. Rick is passionate about helping the fitness brands navigate growth, innovation, and changing member expectations.