Nt Etuk is a visionary entrepreneur redefining how businesses scale customer connection through AI. As Founder & CEO of FitGrid, he leads the company building the AI intelligence layer for boutique fitness and wellness - transforming messy operational data into strategic insight and scalable human engagement. Under his leadership, FitGrid has launched industry-first tools in predictive analytics, behavioral AI, and automated client messaging, helping thousands of studios boost retention, optimize pricing, and unlock new revenue streams. Its innovations in message generation and client feedback loops set new standards, proving that AI can scale human intimacy, without replacing it. A former McKinsey consultant and Citigroup strategist (R&D Division and Office of the President), Nt has spent his career at the intersection of systems thinking and innovation. He previously founded DimensionU, an award-winning adaptive learning platform that personalized education through gaming, earning him recognition as a World Economic Forum Technology Pioneer and a Henry Crown Fellow at the Aspen Institute. Nt’s insights have been featured in Forbes, BusinessWeek, and The New York Times, and he’s appeared on NBC, CNBC, and Fox News. He’s been honored as one of Black Enterprise’s Masters of Technology, a Crain’s “Silicon Alley One to Watch,” and a leading innovator in AI-powered business models. Nt holds a degree in electrical engineering from Cornell and an MBA from Columbia, and is now shaping the future of AI-human collaboration, helping service businesses scale their emotional advantage with data, automation, and insight.