Terry Woods

CEO

HireBOB.ai

Terry Woods is the CEO of HireBOB.ai, a fast-growing company delivering Agentic AI solutions to the Health and Fitness industry. With over 30 years of experience across sales, marketing, operations, and customer support, Terry brings a rare, 360-degree perspective on what drives success in fitness organizations.

His journey—from competitive athletics to senior leadership roles at Core Health & Fitness and Myzone—has been defined by a deep commitment to performance, people, and progress. Today, he leads HireBOB.ai in transforming how gym operators engage members, drive revenue, and streamline service through cutting-edge AI.

Outside of work, Terry is a dedicated husband and proud father of two powerhouse daughters—one with a Master’s degree and thriving at Penn State managing their Athletic Tutorial program, the other wrapping up business school (and crushing it on the softball field) at the University of Maryland. Raising future leaders is just another way he stays in the game.