With an extensive track record in operations, sales, marketing, and technology development, Dana Milkie has helped organizations excel in the health and fitness industry for over two decades. His background includes a variety of successful leadership roles and demonstrated expertise. In his current role, Dana serves as the Vice President of Sales, North America, where he is responsible for leading his team in helping clients leverage smart strength equipment, apps, and integrated technologies to improve member experience in commercial health clubs, boutique studios, YMCAs and other markets, including Active Aging and Hospitality. Additional roles in the fitness industry include Board Member - Y of Metro Denver, CEO at InTouch Technology, Sr. VP - ABC Fitness.